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7 Tips for Optimizing Facebook's Algorithm
Since it's inception in 2004, Facebook has been trying to predict what content is most important to its users. These predictions utilize...
Sullivan Marketing Co.
Mar 24, 20212 min read
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Google Analytics 4: What You Need to Know
Transitioning from Universal Google Analytics, Google released Google Analytics 4 this past October. Previously known as App + Web,...
Sullivan Marketing Co.
Dec 18, 20202 min read
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Why Your Website Should Be ADA Accessible
Unless you're a lawyer, it's likely you wouldn't be super excited about becoming a part of a lawsuit. That's why it's important for...
Sullivan Marketing Co.
Nov 18, 20203 min read
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COVID's Impact on Digital Marketing | How's Your Online Presence?
It probably comes as no surprise that having a strong online presence, especially amidst a global pandemic, plays a large role in the...
Sullivan Marketing Co.
Aug 5, 20202 min read
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